ABOUT Us
NOX GROUP is a diversified Saudi company establish in 2018 operating across the events and venues industry. Built on a vision of synergy, creativity, and operational excellence, the Group brings together five specialized companies, each a leader in its domain, to deliver seamless experiences and high-impact results.
Our Story
Since its establishment in 2018, NOX Group has transformed Saudi Arabia’s events and event-driven venues sector. What began as a bold vision to reimagine venues has grown into a diversified group, serving government institutions, corporations, and private clients with excellence and creativity.
Our unique model — centralized leadership with decentralized execution — empowers each company to innovate independently, while leveraging the strength of a unified ecosystem. This synergy ensures quality control, operational efficiency, and exceptional client value.
Sectors:
Event Management , Venues Management , Events Production, Catering, Wedding Planning.
Our Vision
NOX GROUP is positioned for rapid expansion through local investments and market understanding, digital transformation, and scalable operational models. By maintaining control over creative and operational inputs, the Group ensures sustainable profitability while exploring growth opportunities in venues, events, experiences.
Our Mission
To build lasting experiences powered by innovation, detail, and synergy — elevating every touchpoint from planning to execution.
Five Companies. One Venue-Led Vision.
NOX Group is built on venue specialization, with each entity adding value across the event lifecycle:
Business Model & Synergy
Each NOX company operates independently with its own General Manager and finance function, while synergizing through cross-company contracts. This vertical integration model allows the Group to retain margin control, deliver better value to clients, and ensure operational scalability.
The majority of services for NOX Group external clients are fulfilled in-house, particularly through the sister companies to assure the quality and sustainability of services and the supply chain.
Leadership & Values
At the core of NOX Group is a team of visionary leaders and hands-on specialists. Guided by our CEO Faisal Alsenan, we embrace innovation, collaboration, and operational excellence — ensuring every project reflects both Saudi heritage and global standards.
We believe in:
CEO’s Message
At NOX GROUP, we don’t just build businesses — we build experiences.
What began as a single idea has evolved into a group of specialized companies, each with its own identity and strength, yet unified by one vision: to set a new standard in the events and hospitality industry in Saudi Arabia.
Our journey is defined by creativity, precision, and trust. Whether it’s a Uniqe Conference ,dream wedding, a high-profile corporate event, or a fully immersive venue experience — our companies work hand in hand to deliver excellence at every touchpoint. From planning and design, to production, catering, and venue management, every detail is executed in-house with passion and purpose.
What sets NOX GROUP apart is not just what we do — but how we do it. Our integrated model allows us to maintain full control over quality, cost, and creativity, while our talented teams bring life to each client’s vision in ways that are both unique and unforgettable.
As we continue to grow, my commitment as CEO is to ensure that we remain agile, ambitious, and true to our values. We are not chasing scale for the sake of size — we are building something lasting, meaningful, and proudly Saudi.
Thank you for being part of our journey. The best is yet to come.
Faisal Alsenan, CEO – Nox Group
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